







For the Holiday 2024 T10 promotion, I reimagined elements with DMI Creative, giving them new life in a visually compelling and cohesive campaign across multiple touchpoints. Working closely with our homepage designer, we ensured seamless integration of promotional messaging, from the site experience to segmented email campaigns tailored for different audiences. Additionally, I helped develop animated paid media content, bringing dynamic, engaging visuals to social and display ads. This strategic collaboration resulted in a high-impact, festive promotion that resonated across channels.